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12th Tribe: Summary

12th Tribe is an e-commerce platform that specializes in women's clothing and accessories, offering a variety of styles inspired by global trends. The boutique features collections that cater to different occasions, ensuring that every woman can find something that suits her taste.

Service Name

12th Tribe

Industry

Fashion, e-commerce, women's clothing, accessories

Main Value Proposition

12th Tribe provides trendy, globally inspired women's fashion that is accessible and affordable, allowing customers to express their unique style.

Description

12th Tribe is an e-commerce platform that specializes in women's clothing and accessories, offering a variety of styles inspired by global trends. The boutique features collections that cater to different occasions, ensuring that every woman can find something that suits her taste.

Key Features

Wide range of clothing categories including dresses, tops, and bottoms; Exclusive collaborations with influencers and brands; Flexible payment options like Klarna and Afterpay; Free shipping on US orders over $120

Use Cases

The service is most valuable for women looking for fashionable clothing for occasions such as weddings, casual outings, and workwear.

Competitive advantages

Diverse product range catering to various occasions and styles; Strong community engagement through social media and influencer partnerships; Flexible payment options that enhance customer convenience

Strengths

12th Tribe's strengths lie in its trendy product offerings, strong brand collaborations, and commitment to customer satisfaction, as evidenced by positive customer reviews.

Positioning

12th Tribe positions itself as a trendy women's boutique that combines global fashion influences with affordability and accessibility.

Audience

The target audience includes fashion-forward women, brides-to-be, and individuals seeking stylish workwear, particularly those who appreciate global fashion trends.

CTA

Shop Here!

Tags
  • women's fashion

  • trendy clothing

  • affordable style

  • global inspiration

Tagline

12th Tribe X Corporate Natalie - NOW LIVE!

Tone of Voice

Trendy, approachable, vibrant

Differentiation

The service stands out by offering exclusive collaborations with influencers, such as Corporate Natalie, which creates unique collections that resonate with their audience.

Brand Positioning

The brand identity is centered around community and inclusivity, appealing to women who want to express their individuality through fashion.

Founded

2014-10-01

Founders
  • Demi Marchese