- Service Name
84.51°
- Industry
Retail, Marketing, Data Science, Consumer Insights
- Main Value Proposition
84.51° offers unparalleled insights and analytics to help brands engage customers effectively throughout their purchasing journey.
- Description
84.51° provides data-driven insights and marketing solutions to enhance customer engagement and drive sales. By leveraging advanced analytics and a vast dataset, they help brands understand consumer behavior and optimize their marketing strategies.
- Key Features
Data science and predictive analytics; Insights from over 62 million U.S. households; Targeted and personalized marketing programs; Comprehensive customer-centric strategies
- Use Cases
Primary scenarios include enhancing customer engagement, optimizing marketing strategies, and driving sales through targeted campaigns.
- Competitive advantages
Access to a vast dataset of consumer behavior; Expertise in both in-store and online shopping insights; Ability to create personalized marketing strategies that enhance brand loyalty
- Strengths
Key strengths include a deep understanding of consumer behavior, a robust analytics platform, and a commitment to customer-centric marketing solutions.
- Positioning
84.51° positions itself as a leader in retail data science, focusing on delivering actionable insights that drive business growth.
- Audience
Target users include consumer packaged goods companies, marketing agencies, and brands looking to improve customer engagement and loyalty.
- CTA
Talk to us
- Tags
Data Science
Consumer Insights
Marketing Solutions
Retail Analytics
- Tagline
Break through the noise and be relevant with your customers
- Tone of Voice
Professional, insightful, innovative
- Differentiation
The service uniquely combines extensive first-party retail data with advanced analytics to provide tailored marketing solutions that resonate with consumers.
- Brand Positioning
The brand identity emphasizes innovation, customer-centricity, and a commitment to leveraging data for sustainable growth.
- Founded
2015-01-01
- Founders
Stuart Aitken