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86 Daigou: SWOT analysis

86 Daigou is a purchasing platform that enables users, particularly overseas Chinese and international students, to buy Chinese products conveniently. It offers a wide range of products from clothing to electronics, ensuring global delivery and competitive pricing.

Strengths

  • 86 Daigou offers a user-friendly interface that simplifies the purchasing process for users, particularly overseas Chinese and international students.

  • The platform boasts an extensive product range, including clothing, electronics, and food items, catering to diverse customer needs.

  • Strong customer service is a hallmark of 86 Daigou, providing easy payment options and a clear return policy that enhances user trust.

  • The service includes global shipping support, ensuring that products reach customers in various countries efficiently.

  • 86 Daigou's unique focus on the overseas Chinese community allows it to tailor its offerings and marketing strategies effectively.

  • Competitive advantages such as no customs duties on delivery and fast global delivery within three days set 86 Daigou apart from competitors.

  • The platform provides multi-order consolidation and shipping, which is particularly beneficial for bulk purchasers and businesses.

  • A long storage period of 60 days for packages allows customers flexibility in managing their orders.

Weaknesses

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Opportunities

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Threats

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