- Service Name
95bFM
- Industry
Broadcast Media, Radio, Community Radio, Independent Media
- Main Value Proposition
Providing a voice for alternative music and independent journalism in New Zealand.
- Description
95bFM is an independent radio station based in Auckland, New Zealand, dedicated to alternative music and independent journalism. Established in 1969, it operates primarily through volunteer efforts, providing a platform for diverse voices in the media.
- Key Features
Independent broadcasting; Volunteer-run operations; Focus on alternative music; Community engagement and support
- Use Cases
Listening to alternative music, engaging with independent journalism, participating in community events, and volunteering.
- Competitive advantages
Long-standing history since 1969; Corporate-free broadcasting model; Strong community and volunteer support
- Strengths
95bFM's commitment to alternative music and independent journalism, along with its volunteer-driven model, enhances its authenticity and community connection.
- Positioning
95bFM positions itself as a leading voice for alternative music and independent media in New Zealand, catering to a niche audience that values authenticity.
- Audience
Music enthusiasts, supporters of independent journalism, university students, and community members in Auckland.
- CTA
Sign up for a bCard
- Tags
Alternative music
Independent journalism
Community radio
Volunteer-driven
- Tagline
95bFM The originator
- Tone of Voice
Authentic, community-oriented, passionate
- Differentiation
95bFM is unique as New Zealand's oldest corporate-free broadcaster, emphasizing community involvement and volunteerism.
- Brand Positioning
95bFM identifies as a community-focused, independent radio station that champions alternative music and journalism without corporate influence.
- Founded
1969-01-01