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Act!: Summary

Act! is an all-in-one CRM and marketing automation platform designed specifically for small and medium-sized businesses (SMBs). It offers affordable and easy-to-use solutions to help businesses manage customer relationships and automate marketing efforts effectively.

Service Name

Act!

Industry

Software, CRM, Marketing Automation, SaaS

Main Value Proposition

Act! provides a comprehensive solution that combines CRM and marketing automation to help small businesses get organized, attract new customers, and achieve sales goals.

Description

Act! is an all-in-one CRM and marketing automation platform designed specifically for small and medium-sized businesses (SMBs). It offers affordable and easy-to-use solutions to help businesses manage customer relationships and automate marketing efforts effectively.

Key Features

Customer Management; Marketing Automation; Sales Pipeline Management; Business Insight & Analytics

Use Cases

Act! is most valuable for small businesses looking to manage customer relationships, automate marketing campaigns, track sales pipelines, and gain insights into customer behavior.

Competitive advantages

Affordable pricing with no hidden fees; Comprehensive features that integrate CRM and marketing automation; Strong customer support and training resources

Strengths

Act! excels in providing a user-friendly interface, extensive customization options, and a robust set of features that cater to the unique needs of small businesses.

Positioning

Act! positions itself as a reliable and affordable CRM and marketing automation solution specifically designed for small and medium-sized businesses.

Audience

The target users include small business owners, sales professionals, and marketing teams who need an efficient way to manage customer interactions and marketing efforts.

CTA

Try Act! free for 14 days. No download or credit card required.

Tags
  • CRM

  • Marketing Automation

  • Small Business

  • Customer Relationship Management

Tagline

Turn Customer Relationships into Results

Tone of Voice

Supportive, Professional, Accessible

Differentiation

Act! uniquely positions itself as a partner for small businesses, offering tailored solutions and support that cater specifically to their needs, backed by over 30 years of experience.

Brand Positioning

Act! identifies itself as a partner in small business success, emphasizing its commitment to customer satisfaction and support.

Founded

1987-01-01

Founders
  • Bob Ogdon

  • Lanae Fehr

  • Matt Showalter