- Service Name
ALTERNATE
- Industry
Retail, Technology, Hardware, E-commerce
- Main Value Proposition
ALTERNATE provides a comprehensive selection of technology products with exceptional service and fast delivery, catering to both individual and business customers.
- Description
ALTERNATE is a retailer specializing in hardware, laptops, gaming gear, and technology products. They offer a wide range of products with fast delivery options and personalized customer service.
- Key Features
Personal account manager for business customers; Wide assortment of products in stock; Next business day delivery for orders placed on weekdays; Tailored advice for your project needs
- Use Cases
ALTERNATE is most valuable for gamers looking to upgrade their setups, businesses needing reliable hardware solutions, and DIY enthusiasts wanting to build custom PCs.
- Competitive advantages
No minimum order value for business customers; Fast delivery options including same-day pickup; Extensive product range with over 30,000 items available
- Strengths
ALTERNATE's strengths include a vast product selection, excellent customer service, and efficient delivery options, making it a reliable choice for tech enthusiasts and businesses alike.
- Positioning
ALTERNATE positions itself as a leading online and offline specialist in technology and hardware, focusing on customer satisfaction and fast service.
- Audience
The target users include gamers, business customers, and tech enthusiasts who seek quality products and personalized service.
- CTA
Order now, delivered by Monday
- Tags
Gaming
Laptops
Hardware
Technology
- Tagline
ALTERNATE: Much more than just computers and technology
- Tone of Voice
Professional, approachable, knowledgeable
- Differentiation
ALTERNATE stands out by offering a personalized shopping experience with dedicated account managers and a unique PC-Builder tool that helps customers customize their own PCs.
- Brand Positioning
ALTERNATE's brand identity emphasizes expertise in technology, a wide product range, and a commitment to customer service.
- Founded
2007-10-01