- Service Name
Alliance for American Manufacturing (AAM)
- Industry
Manufacturing, Advocacy, Non-Profit, Public Policy
- Main Value Proposition
AAM aims to create more manufacturing jobs in America and strengthen the manufacturing sector through effective advocacy and public policy.
- Description
The Alliance for American Manufacturing (AAM) is a non-profit organization dedicated to strengthening American manufacturing through advocacy and public policy. Founded in 2007, it brings together leading manufacturers and labor unions to promote a robust manufacturing sector in the U.S.
- Key Features
Advocacy for smart public policies; Coalition building among manufacturers and labor unions; Educational initiatives for policymakers and the public; A track record of over 15 years in promoting American manufacturing
- Use Cases
Advocating for policies that support American manufacturing jobs; Educating the public and policymakers about the importance of domestic manufacturing; Building coalitions to support manufacturing initiatives
- Competitive advantages
Strong partnerships with leading domestic manufacturers and labor unions; A long-standing history and track record of success in advocacy; Focused mission on American manufacturing, which resonates with a broad audience
- Strengths
AAM's main strengths include its strong coalition of manufacturers and labor unions, its commitment to public policy advocacy, and its educational outreach efforts.
- Positioning
AAM positions itself as a leading advocate for American manufacturing, emphasizing the importance of domestic production and job creation.
- Audience
The primary audience includes policymakers, manufacturers, labor unions, and the general public who are interested in supporting American manufacturing.
- Brand Positioning
AAM identifies itself as a non-profit, non-partisan organization that champions the cause of American manufacturing, appealing to both industry leaders and the working class.
- CTA
Join us in fighting for good-paying, working class jobs and a robust manufacturing sector.
- Differentiation
AAM uniquely combines the efforts of both manufacturers and labor unions, providing a unified voice for American manufacturing that is not typically found in other organizations.
- Tagline
Let’s Keep it Made in USA
- Tags
American manufacturing
public policy
job creation
advocacy
- Tone of Voice
Advocative, informative, passionate
- Founded
2007-01-01