- Service Name
A Place for Mom
- Industry
Healthcare, Senior Care, Senior Living, Referral Services
- Main Value Proposition
Empowering families with the best information and tools to make informed decisions about senior living options for their loved ones.
- Description
A Place for Mom is a senior care referral service that helps families find assisted living, memory care, and other senior living options. The service connects families with local Senior Living Advisors who provide personalized recommendations at no cost.
- Key Features
Personalized recommendations from expert Senior Living Advisors; Access to a national network of over 14,000 senior living communities; Free service for families, funded by participating communities; Comprehensive guides and resources for various types of senior living
- Use Cases
A Place for Mom is most valuable for families seeking assisted living, memory care, or independent living options for aging loved ones, especially during urgent care needs or transitions from hospital to home.
- Competitive advantages
No cost to families, as the service is funded by participating communities; Extensive network of senior living options across the country; Proven process with over 20 years of experience in the industry
- Strengths
The service's strengths include a vast network of communities, a strong reputation based on consumer reviews, and a commitment to providing compassionate guidance to families during difficult times.
- Positioning
A Place for Mom positions itself as a trusted resource for families navigating the complexities of senior living options, emphasizing personalized support and expert advice.
- Audience
The target users include families of seniors, caregivers, and individuals seeking senior living options for themselves or loved ones.
- CTA
Get Started
- Tags
Senior Living
Assisted Living
Memory Care
Caregiver Support
- Tagline
Find senior living near you
- Tone of Voice
Compassionate, supportive, informative
- Differentiation
A Place for Mom stands out by offering a free service that connects families with local experts, ensuring personalized support throughout the decision-making process.
- Brand Positioning
The brand identity is centered around compassion, support, and expertise in senior care, aiming to alleviate the stress of finding suitable living arrangements for seniors.
- Founded
2000-07-01
- Founders
Brian Trisler
John E. Temple
Pamala Temple