Assembly Row: Summary

Assembly Row

Real Estate, Mixed-Use Development, Retail, Hospitality

Assembly Row offers a dynamic live-work-play environment with a mix of shopping, dining, and entertainment options, all within a picturesque riverfront setting.

Assembly Row is Greater Boston's premier mixed-use destination that combines retail, dining, and entertainment in a vibrant urban environment. It features over 800K SF of retail space, 25+ dining options, and a unique fitness hub called FITRow®.

Over 800K SF of retail and amenities; 25+ dining options; FITRow® fitness hub; 1.5M SF of office space

Assembly Row is most valuable for shopping, dining out, enjoying entertainment options, and engaging in fitness activities, as well as for professionals seeking office space in a lively neighborhood.

Proximity to Boston with a dedicated MBTA Station; A diverse mix of well-known brands and local businesses; A vibrant community atmosphere with events and activities

Assembly Row's strengths include its extensive retail and dining options, innovative fitness facilities, and a strong sense of community, making it an attractive destination for both residents and visitors.

Assembly Row positions itself as a premier mixed-use destination that caters to a diverse audience looking for a comprehensive urban lifestyle experience.

The target users include local residents, professionals working in the area, families looking for entertainment options, and visitors seeking a vibrant shopping and dining experience.

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• Mixed-use development

• Urban lifestyle

• Retail

• Dining

You'll find it all on The Row

Inviting, vibrant, dynamic

Assembly Row stands out by providing a comprehensive urban lifestyle experience that integrates shopping, dining, fitness, and residential living in one location, along with easy access to public transportation.

The brand identity of Assembly Row emphasizes a modern, vibrant, and community-focused environment that blends shopping, dining, and entertainment seamlessly.