- Service Name
BAUHAUS
- Industry
Retail, Building Materials, Home Improvement, E-commerce
- Main Value Proposition
BAUHAUS provides a comprehensive selection of building materials at competitive prices, with convenient delivery and customer service options.
- Description
BAUHAUS is an online store specializing in building materials, including products for bathrooms, kitchens, doors, and more. They offer home delivery and in-store pickup options, ensuring convenience for customers.
- Key Features
Free shipping on purchases over 4,000 SEK; Wide range of building materials and home improvement products; Flexible payment options including interest-free installment plans; Customer service available until 20:00 on weekdays
- Use Cases
Home renovation projects requiring a variety of building materials; DIY enthusiasts looking for tools and supplies; Customers needing quick delivery of home improvement products
- Competitive advantages
Price guarantee ensuring customers get the best deals; Extensive product selection across various categories; Customer-centric services like installation and rental options
- Strengths
BAUHAUS's main strengths include its extensive inventory, competitive pricing, and strong customer service, which enhance the shopping experience.
- Positioning
BAUHAUS positions itself as a reliable and affordable source for building materials, catering to both individual consumers and professionals.
- Audience
The target audience includes homeowners, DIY enthusiasts, and contractors who seek quality building materials and home improvement solutions.
- CTA
Join BAUHAUS Premium
- Tags
Building materials
Home improvement
DIY
E-commerce
- Tagline
When the price must be good
- Tone of Voice
Informative, friendly, supportive
- Differentiation
BAUHAUS stands out in the market by offering a combination of a vast product range, competitive pricing, and exceptional customer service, including a loyalty program.
- Brand Positioning
BAUHAUS is identified as a specialist in building supplies, emphasizing quality, affordability, and customer satisfaction.
- Founded
1960-01-01