- Service Name
League of American Bicyclists
- Industry
Non-profit, Advocacy, Transportation, Cycling
- Main Value Proposition
The League aims to improve lives and strengthen communities by making biking a safer and more accessible option for everyone.
- Description
The League of American Bicyclists is a non-profit organization dedicated to promoting cycling as a safe and enjoyable mode of transportation. They work to create a Bicycle Friendly America by advocating for better biking infrastructure and providing educational resources.
- Key Features
Advocacy for safer biking laws and infrastructure; Educational resources for cyclists and drivers; Community engagement through local advocacy groups; Recognition programs for Bicycle Friendly Communities, Universities, and Businesses
- Use Cases
The service is most valuable for individuals seeking to improve their biking skills, communities aiming to enhance local biking infrastructure, and organizations looking to become recognized as Bicycle Friendly.
- Competitive advantages
Strong network of over 200,000 members and supporters; Established partnerships with local advocacy groups and bike clubs; Comprehensive educational programs for all ages and skill levels
- Strengths
The League's strengths lie in its extensive advocacy efforts, robust community support, and commitment to education, which collectively enhance the biking experience and promote safety.
- Positioning
The League positions itself as a leader in the movement for better biking, advocating for policies that support cycling as a viable transportation option.
- Audience
The target users include recreational cyclists, community advocates, local governments, and educational institutions interested in promoting cycling.
- Brand Positioning
The League of American Bicyclists identifies itself as a champion for cycling rights and safety, fostering a community-oriented approach to biking.
- CTA
Get Involved
- Differentiation
The League uniquely combines advocacy, education, and community engagement to foster a comprehensive approach to promoting cycling across the United States.
- Tagline
Bicycling IS Freedom
- Tags
Bicycling
Advocacy
Education
Community
- Tone of Voice
Empowering, supportive, community-focused
- Founded
1880-05-30
- Founders
Charles Pratt
Kirk Munroe