- Service Name
Above the Law
- Industry
Media, Legal, Digital Publishing, Professional Services
- Main Value Proposition
Above the Law delivers unparalleled insights and resources to legal professionals, helping them navigate the complexities of the legal industry and enhance their practice.
- Description
Above the Law is the largest platform for lawyers, providing comprehensive news, insights, and resources tailored to the legal profession. It serves as a hub for legal professionals to stay informed about industry trends, technology, and best practices.
- Key Features
Multi-channel media product integration; Bespoke micro-site for targeted content; High engagement metrics with legal professionals; Partnerships with legal tech and marketing agencies
- Use Cases
Above the Law is most valuable for legal professionals seeking industry news, insights on legal technology, and marketing strategies tailored to the legal sector.
- Competitive advantages
Largest audience reach in the legal industry with 1.3 million unique readers monthly; High engagement rates with custom newsletters and targeted content; Strong partnerships with legal tech firms for comprehensive service offerings
- Strengths
Above the Law's strengths lie in its extensive reach, diverse content offerings, and ability to engage a highly targeted audience of legal professionals.
- Positioning
Above the Law positions itself as the go-to source for legal professionals, offering a blend of news, insights, and marketing solutions tailored to the legal industry.
- Audience
The primary audience includes lawyers, law firm decision-makers, and legal vendors looking to enhance their marketing and business development efforts.
- CTA
Interested in learning more about this program to craft an impactful marketing strategy, please reach out.
- Tags
Legal News
Legal Technology
Marketing Solutions
Content Marketing
- Tagline
The leading site about the legal profession.
- Tone of Voice
Informative, authoritative, engaging
- Differentiation
Above the Law uniquely combines editorial content with strategic partnerships, providing a platform that not only informs but also engages legal professionals through various media formats.
- Brand Positioning
Above the Law is recognized as a trusted authority in the legal sector, known for its innovative approach to legal media and commitment to diversity and inclusion.
- Founded
2006-01-01
- Founders
Carter Burden
Elizabeth Spiers