- Service Name
BUMSONTHESADDLE
- Industry
Retail, Sports Equipment, Cycling, Bicycles and Accessories
- Main Value Proposition
Delivering bike shop quality assembly directly to your doorstep, ensuring customers can ride their bikes within minutes of receiving them.
- Description
BUMSONTHESADDLE is India's largest online store for fully built bicycles, apparel, spares, and accessories. They provide high-quality parts for various types of bikes including MTB, Road, City, and Touring bikes.
- Key Features
Up to 50% OFF during sales; Ready to Ride Delivery System; 30-Days Easy Returns; Free shipping on orders above Rs 1,499
- Use Cases
Ideal for customers looking to purchase bicycles, apparel, and accessories online, especially during sales events or for those needing quick assembly and delivery.
- Competitive advantages
Massive selection of bicycles and accessories; Expert rider support and easy returns; Cash on delivery option available
- Strengths
The service excels in providing a wide range of products, exceptional customer support, and a hassle-free shopping experience with easy returns and delivery options.
- Positioning
BUMSONTHESADDLE positions itself as a comprehensive online solution for Indian cyclists, focusing on quality, convenience, and customer satisfaction.
- Audience
Target users include cycling enthusiasts, casual riders, and families looking for bicycles for children or women.
- CTA
SHOP NOW
- Tags
Bicycles
Cycling Accessories
Apparel
Bike Care
- Tagline
Bicycles, Spares and Accessories for Indian Cyclists
- Tone of Voice
Friendly, enthusiastic, supportive
- Differentiation
BUMSONTHESADDLE offers a unique Ready to Ride Delivery System that ensures bikes are professionally tuned and test-ridden before delivery, which is not commonly provided by competitors.
- Brand Positioning
The brand identity emphasizes being a reliable and customer-centric bike shop that caters specifically to the needs of Indian cyclists.
- Founded
2006-12-19
- Founders
Rohan Kini