- Service Name
Business Traveller
- Industry
Media, Travel, Lifestyle, Travel Publications
- Main Value Proposition
Providing essential information and resources for frequent travelers to enhance their travel experience.
- Description
Business Traveller is a monthly consumer magazine tailored for frequent flyers, offering a blend of news, reviews, and travel-related features. It serves as a comprehensive resource for travelers seeking insights into airlines, hotels, and travel trends.
- Key Features
Comprehensive airline and hotel reviews; In-depth travel news and trends; User forum for discussion and advice; City guides and destination insights
- Use Cases
Ideal for frequent flyers looking for reliable travel information, business professionals planning trips, and travel enthusiasts seeking the latest trends.
- Competitive advantages
Expert reviews from seasoned travelers; A dedicated community forum for real-time discussions; Regular updates on travel trends and industry news
- Strengths
Strong reputation in the travel industry, extensive coverage of airline and hotel experiences, and a loyal readership base of frequent travelers.
- Positioning
Positioned as a leading resource for business travelers, focusing on quality content and community engagement.
- Audience
Frequent business travelers, travel enthusiasts, and individuals seeking travel advice and insights.
- Brand Positioning
Business Traveller identifies itself as a trusted authority in travel, catering specifically to the needs of frequent flyers.
- CTA
Subscribe & Save
- Differentiation
Business Traveller uniquely combines a magazine format with an interactive forum, allowing readers to engage with content and each other.
- Tagline
News, reviews, features and useful information for frequent travellers
- Tags
Travel News
Airline Reviews
Frequent Flyers
Travel Trends
- Tone of Voice
Informative, engaging, professional
- Founded
2007-01-01