- Service Name
BYYD
- Industry
Advertising, Mobile Advertising, Digital Marketing, Programmatic Advertising
- Main Value Proposition
BYYD provides brands with a complete solution for mobile advertising, ensuring high visibility and engagement through innovative ad placements and advanced analytics.
- Description
BYYD is a mobile advertising platform that enables brands to purchase mobile advertising traffic in real-time across mobile applications and games worldwide. The platform offers comprehensive tools for developing, launching, managing, and analyzing mobile advertising campaigns.
- Key Features
High viewability rate over 90% with brand safety guarantees; In-house creative development for banners, Rich Media, and Native ads; Robust anti-fraud system with device ID tracking; Real-time campaign optimization through analytics integration
- Use Cases
BYYD is most valuable for brands looking to enhance their mobile advertising efforts, particularly in sectors like e-commerce, gaming, and consumer services where mobile engagement is critical.
- Competitive advantages
Ability to create and adapt advertising creatives at no additional cost; Guaranteed ad visibility in mobile applications, which cannot be blocked; Comprehensive analytics support with integration into major tracking systems
- Strengths
BYYD's strengths include its advanced technology for real-time traffic monitoring, a strong focus on brand safety, and the ability to provide detailed insights into campaign performance.
- Positioning
BYYD positions itself as a leading mobile advertising platform that combines technology and creativity to deliver effective advertising solutions.
- Audience
The target users include marketing professionals, brand managers, and advertising agencies looking to optimize their mobile advertising strategies. The maximum value is derived by those focused on mobile-first campaigns.
- CTA
Get access
- Tags
Mobile Advertising
Programmatic Advertising
Ad Technology
Brand Safety
- Tagline
Mobile advertising platform
- Tone of Voice
Professional, Innovative, Trustworthy
- Differentiation
BYYD stands out in the market by offering a unique combination of in-house creative services, a high viewability rate, and a proprietary anti-fraud system that ensures the integrity of ad traffic.
- Brand Positioning
BYYD's brand identity is centered around innovation in mobile advertising, emphasizing reliability, creativity, and data-driven results.
- Founded
2014-01-01
- Founders
Ruslan Kuvaev