- Service Name
Cartera
- Industry
E-commerce, Rewards Programs, Loyalty Marketing, Performance Marketing
- Main Value Proposition
Cartera offers the largest source of Shop & Earn offers in the U.S., enabling partners to enhance member engagement and drive sales through innovative product solutions.
- Description
Cartera is a performance-based platform that provides card issuers, airline frequent flyer programs, and merchants with a wide range of Shop & Earn offers. It utilizes card-linked tracking technology to enhance member engagement and lifetime value through various rewards.
- Key Features
Merchant-funded and multi-channel offers; Customizable rewards in various currencies; Robust offer network with thousands of deals; End-to-end exceptional service and support
- Use Cases
Cartera is most valuable for card issuers looking to enhance their rewards programs, merchants aiming to increase customer engagement, and frequent flyer programs seeking to offer diverse rewards.
- Competitive advantages
Above market commission rates for partners; Extensive network of over 1,500 online retailers and 100,000 in-store locations; Expertise in retail marketing and growth strategies
- Strengths
Cartera's main strengths include its extensive offer network, customizable rewards options, unparalleled industry expertise, and comprehensive support throughout the program lifecycle.
- Positioning
Cartera positions itself as the leading provider of Shop & Earn offers, focusing on performance-based rewards that drive member engagement and sales growth.
- Audience
The target users include card issuers, airline frequent flyer programs, and merchants who want to leverage performance-based rewards to increase customer loyalty and sales.
- CTA
Partner With Us
- Tags
Shop & Earn
Rewards
Loyalty Programs
Performance Marketing
- Tagline
Reward Every Purchase. Increase Member Value.
- Tone of Voice
Professional, Engaging, Supportive
- Differentiation
Cartera stands out in the market by being the largest single source of Shop & Earn offers, providing a comprehensive rewards platform that integrates seamlessly with various merchant and card issuer systems.
- Brand Positioning
Cartera's brand identity is centered around being a trusted partner for businesses looking to enhance their rewards programs through innovative solutions and expert services.
- Founded
2005-01-01
- Founders
Dave Andre
Jeff Bussgang
Kimathi Marangu