- Service Name
CAS genesisWorld and CAS Merlin CPQ
- Industry
Software, CRM, CPQ, Business Solutions
- Main Value Proposition
CAS Software provides innovative CRM and CPQ solutions that empower businesses to enhance customer relationships and streamline sales processes.
- Description
CAS Software AG offers advanced customer relationship management (CRM) and configure-price-quote (CPQ) solutions tailored for small and medium-sized enterprises. Their software enhances customer-centric processes and optimizes sales workflows through intelligent assistants.
- Key Features
Customer-centric processes with intelligent assistants (AIA®); Powerful CPQ solution for managing complex product worlds; Seamless integration of sales processes; Compliance with EU-DSGVO for data security
- Use Cases
The service is most valuable in scenarios such as managing complex sales processes, enhancing customer engagement, and ensuring compliance with data protection regulations.
- Competitive advantages
German quality and reliability in software solutions; Strong focus on customer-centricity and individual consultation; Leading position in innovation within the CRM market
- Strengths
CAS Software's strengths lie in its innovative product development, strong customer focus, and commitment to data security, making it a trusted partner for SMEs.
- Positioning
CAS Software positions itself as the market leader in CRM solutions for SMEs, emphasizing innovation and customer-centricity.
- Audience
The target users include small and medium-sized enterprises (SMEs), sales teams, and customer service departments looking for effective CRM and CPQ solutions.
- CTA
Now contact us
- Tags
CRM
CPQ
Customer Centricity
Data Security
- Tagline
Our CRM + AIA® solutions make your company strong for the future
- Tone of Voice
Professional, innovative, customer-focused
- Differentiation
The integration of intelligent assistants (AIA®) into their CRM and CPQ solutions sets CAS Software apart, allowing for guided selling and personalized customer interactions.
- Brand Positioning
The brand identity of CAS Software is built on trust, innovation, and a commitment to enhancing customer relationships through advanced technology.
- Founded
1986-01-01
- Founders
Martin Hubschneider