- Service Name
Cash Direct
- Industry
Australian consumer credit
- Main Value Proposition
Cash Direct is an Australian website offering online cash loan applications. The provider publishes different terms for small and medium loans.
- Key Features
Online applications; small and medium loan categories; published costs and repayment terms
- Use Cases
Readers can look up the provider’s terms, fees and total repayment information before comparing credit options.
- Competitive advantages
The provider publishes separate cost information for its small and medium products.
- Strengths
The provider lists its loan categories and states that applications are subject to assessment.
- Positioning
An online cash loan provider in Australia
- Audience
Readers researching Australian cash loans, costs and repayment terms.
- Tags
Consumer credit
Cash loans
Loan costs
Australian lending
- Tagline
Australian cash loans and published repayment terms
- Differentiation
Cash Direct publishes different repayment and cost terms for its small and medium loans.
- Brand Positioning
An Australian online cash loan provider
What costs should I compare?
Check all fees, any interest that applies, the number of repayments and the total amount repayable. The provider lists different terms for small and medium loans.
Where can I find an independent explanation of small loans?
Moneysmart explains payday loan fees and alternatives and provides a calculator for estimating total repayments.