- Service Name
Civic Shout
- Industry
Civic engagement, digital marketing, nonprofit fundraising, online advertising
- Main Value Proposition
Civic Shout provides a reliable and cost-effective way for progressive organizations to acquire high-quality email leads and drive activism.
- Description
Civic Shout is an ad platform designed specifically for progressive causes, enabling organizations to grow their email lists and engage activists effectively. It offers a user-friendly interface for managing ad campaigns while providing access to a large audience of progressive donors and activists.
- Key Features
1,000 free national opt-ins every month for qualified nonprofits; Fixed cost-per-opt-in and cost-per-click pricing model; User-friendly ads manager for easy campaign management; High-quality opt-ins sourced from an engaged email network
- Use Cases
Civic Shout is most valuable for email acquisition, driving website visits, promoting events, and running advocacy campaigns.
- Competitive advantages
Lower cost per opt-in compared to traditional platforms like Facebook; Access to a highly engaged audience of progressive activists; Enhanced control over suppression lists and data management
- Strengths
Civic Shout's strengths include its specialized focus on progressive causes, a robust audience of activists, and a straightforward pricing structure that enhances ROI for users.
- Positioning
Civic Shout positions itself as a dedicated platform for progressive causes, offering tailored solutions for email and SMS acquisition.
- Audience
The target users include progressive nonprofits, Democratic campaigns, labor unions, and socially responsible businesses.
- CTA
Book a Demo
- Tags
email acquisition
activism
progressive causes
digital marketing
- Tagline
The ad platform for progressive causes.
- Tone of Voice
Supportive, empowering, straightforward
- Differentiation
Civic Shout stands out by offering a fixed pricing model for opt-ins and clicks, eliminating the uncertainty associated with impression-based billing used by competitors like Meta.
- Brand Positioning
Civic Shout identifies as a civic and civil organization committed to empowering progressive movements through effective digital marketing strategies.
- Founded
2018-01-01
- Founders
Elliott Golden