- Service Name
Clearly
- Industry
Retail, Eyewear, Vision Care, Online Shopping
- Main Value Proposition
Clearly provides affordable eyewear solutions with a focus on accessibility and customer care.
- Description
Clearly is an online retailer specializing in affordable eyewear, including glasses and contact lenses. They offer a wide selection of top brands and aim to make vision care accessible to everyone.
- Key Features
Free shipping on orders over $99 for glasses and $179 for contacts; 15% off all contact lenses with no handling fees; Virtual Try-On tool for easy online fitting; Wide selection of designer brands at competitive prices
- Use Cases
Clearly is most valuable for individuals looking to purchase affordable eyewear online, those needing contact lenses, and customers who prefer the convenience of virtual try-ons.
- Competitive advantages
Affordable pricing starting from $9 for glasses and $4 for contact lenses; 24/7 customer care support; Direct billing options for insurance benefits
- Strengths
Clearly's strengths include its extensive product range, competitive pricing, and commitment to customer service.
- Positioning
Clearly positions itself as a leading online destination for affordable eyewear in Canada, emphasizing convenience and accessibility.
- Audience
The target users include budget-conscious consumers, individuals requiring vision correction, and those seeking designer eyewear at lower prices.
- CTA
Shop now
- Tags
eyewear
contact lenses
affordable glasses
designer frames
- Tagline
LOVE AT FIRST SIGHT
- Tone of Voice
Friendly, approachable, informative
- Differentiation
Clearly stands out in the market by combining low prices with a vast selection of designer eyewear and a user-friendly online shopping experience.
- Brand Positioning
Clearly identifies itself as a proudly Canadian brand with over 20 years of experience in the eyewear industry, focusing on affordability and customer satisfaction.
- Founded
2000-01-01
- Founders
George Bennum
Karen Fukumura
Philip Cortes
Shannon Mosier