- Service Name
Code.org
- Industry
Education, Technology, Non-profit, EdTech
- Main Value Proposition
Every student in every school deserves the opportunity to study computer science.
- Description
Code.org is a non-profit organization dedicated to expanding access to computer science education for students in schools across the United States. It provides a variety of resources and courses aimed at teaching coding and programming skills to learners of all ages.
- Key Features
Comprehensive computer science curriculum for all grade levels; Interactive coding projects and labs; Support for educators with teaching resources; Community engagement initiatives to promote diversity in computing
- Use Cases
Code.org is most valuable in educational settings where teachers want to introduce computer science to their students, schools looking to enhance their STEM curriculum, and organizations aiming to support diversity in technology education.
- Competitive advantages
Strong partnerships with major tech companies like Amazon and Google; A proven track record with over 332 million projects created on the platform; Wide acceptance and support from all 50 states in the U.S.
- Strengths
Code.org's main strengths include its extensive reach in schools, a robust curriculum tailored for various educational levels, and a commitment to promoting diversity in tech education.
- Positioning
Code.org positions itself as a leader in computer science education, advocating for equal access to coding resources for all students.
- Audience
The target users include K-12 students, educators seeking to teach computer science, and schools or districts looking to implement computer science programs.
- CTA
Start learning
- Tags
computer science
education
coding
STEM
- Tagline
Learn computer science. Change the world.
- Tone of Voice
Inspirational, supportive, educational
- Differentiation
Code.org uniquely positions itself as a non-profit organization focused solely on making computer science accessible to all students, regardless of their background or school resources.
- Brand Positioning
Code.org is recognized as a trusted non-profit organization that champions computer science education and works to ensure that every student has the opportunity to learn coding skills.
- Founded
2012-01-01
- Founders
Ali Partovi
Hadi Partovi