- Service Name
Cousins Subs
- Industry
Food & Beverage, Restaurant, Fast Casual, Sandwich Shop
- Main Value Proposition
Cousins Subs provides high-quality, fresh subs with a focus on customer rewards and convenience.
- Description
Cousins Subs is a restaurant specializing in grilled and deli-fresh submarine sandwiches made with baked bread. They offer a variety of subs, sides, and catering options for different group sizes.
- Key Features
Earn free subs and sides through the Cousins Club; Skip the Line® and order online; Catering options for any group size; Mobile app for easy ordering and rewards tracking
- Use Cases
Ideal for quick meals, catering for events, and rewarding loyal customers through the Cousins Club.
- Competitive advantages
Freshly baked bread and high-quality ingredients; Rewards program that incentivizes repeat customers; Convenient online ordering and catering services
- Strengths
Cousins Subs excels in providing a diverse menu of fresh subs, a user-friendly mobile app, and a strong community presence.
- Positioning
Cousins Subs positions itself as a community-focused restaurant that prioritizes quality and customer satisfaction.
- Audience
Target users include sandwich lovers, families looking for catering options, and individuals seeking convenient meal solutions.
- CTA
Order Now
- Tags
subs
catering
rewards
online ordering
- Tagline
Believe In Better
- Tone of Voice
Friendly, inviting, community-oriented
- Differentiation
Cousins Subs differentiates itself by emphasizing its commitment to quality ingredients and community support, as well as its unique 'Skip the Line®' ordering system.
- Brand Positioning
The brand identity revolves around freshness, quality, and a commitment to better food and community support.
- Founded
1972-01-01
- Founders
Bill Specht