- Service Name
AutoSMART
- Industry
Automotive, online car shopping, vehicle financing, auto dealer services
- Main Value Proposition
AutoSMART offers a streamlined and stress-free car buying experience by providing transparency, confidence, and convenience in the purchasing process.
- Description
AutoSMART is an online platform that simplifies the car buying process by allowing users to search, shop, and finance vehicles. It connects users with local dealers and provides tools for building and pricing new and used cars.
- Key Features
Search for new and used cars; Build your own vehicle; Access to local Plus dealers; Member Purchase Certificate for price locking
- Use Cases
AutoSMART is most valuable for users looking to purchase a new or used vehicle, compare different models, and secure financing through their credit union.
- Competitive advantages
Access to over 2 million vehicles; Member Purchase Certificate ensures price confidence; Local Plus dealers provide additional benefits and transparency
- Strengths
The service excels in providing a comprehensive car buying experience with a focus on member benefits, transparency, and a user-friendly interface.
- Positioning
AutoSMART positions itself as a trusted partner in the car buying process, emphasizing stress-free experiences and member-focused services.
- Audience
The target users include credit union members, first-time car buyers, and individuals seeking a hassle-free car shopping experience.
- Brand Positioning
The brand identity is centered around being a smart choice for car buyers, leveraging the credibility of credit unions to enhance trust and reliability.
- CTA
SEARCH OUR CARS NEW USED
- Differentiation
AutoSMART uniquely combines vehicle searching, building, and financing options all in one platform, specifically tailored for credit union members.
- Tagline
Your Smart Choice for Stress-Free Car Buying
- Tags
car buying
vehicle financing
credit union
auto shopping
- Tone of Voice
Friendly, supportive, informative
- Founded
1994-01-01