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Cut Out + Keep: Summary

Cut Out + Keep is an online community platform that allows users to create and share step-by-step craft tutorials. It offers a wide variety of craft projects ranging from food and drink to home decor and fashion.

Service Name

Cut Out + Keep

Industry

Crafting, Online Community, DIY, Tutorials

Main Value Proposition

Join a vibrant community to learn, create, and share craft projects with others.

Description

Cut Out + Keep is an online community platform that allows users to create and share step-by-step craft tutorials. It offers a wide variety of craft projects ranging from food and drink to home decor and fashion.

Key Features

Extensive library of over 81,000 craft tutorials; User-friendly platform for sharing and discovering projects; Community engagement through discussions and project sharing; Diverse categories covering various crafting interests

Use Cases

Ideal for individuals looking to learn new crafting skills, share their own projects, or find inspiration for DIY activities.

Competitive advantages

Large repository of tutorials that caters to various crafting interests; Active community that encourages sharing and collaboration; User-friendly interface that simplifies the crafting process

Strengths

The platform's extensive tutorial library and strong community support make it a go-to resource for crafters of all skill levels.

Positioning

Cut Out + Keep positions itself as a leading online destination for craft enthusiasts seeking tutorials and community interaction.

Audience

Target users include hobbyists, DIY enthusiasts, and anyone interested in crafting, particularly those who enjoy sharing their creations.

CTA

Sign up in one click using Google, Facebook, or your email address

Tags
  • craft tutorials

  • DIY projects

  • community crafting

  • step-by-step guides

Tagline

Make and Share Craft Tutorials

Tone of Voice

Friendly, encouraging, creative

Differentiation

Cut Out + Keep uniquely combines a vast collection of craft tutorials with a social networking aspect, allowing users to interact and inspire each other.

Brand Positioning

The brand identity emphasizes creativity, community, and accessibility in the crafting space.

Founded

2006-06-01

Founders
  • Cat Morley

  • Tom Waddington