- Service Name
The Daily Targum
- Industry
Media, News, College Newspapers, Student Publications
- Main Value Proposition
To deliver timely and relevant news and information to the Rutgers community, fostering an informed student body.
- Description
The Daily Targum is an independent news source serving the Rutgers community since 1869. It provides a platform for news, opinions, and multimedia content relevant to students and faculty.
- Key Features
Comprehensive coverage of campus news; Diverse opinions and editorials; Multimedia content including videos and podcasts; Engagement with the Rutgers community through events and initiatives
- Use Cases
Students seeking news about campus events, faculty and staff looking for updates on university policies, and community members interested in local issues.
- Competitive advantages
Established reputation since 1869; Focus on local campus issues; Engagement with the student body through various initiatives
- Strengths
The Daily Targum's strengths lie in its extensive coverage of campus events, its ability to provide a platform for diverse voices, and its multimedia offerings that enhance reader engagement.
- Positioning
The Daily Targum positions itself as the go-to source for news and information within the Rutgers community, emphasizing its independence and commitment to journalistic integrity.
- Audience
The primary audience includes Rutgers students, faculty, and staff, as well as alumni and local community members.
- CTA
Get in touch, Submit a tip, Catch up on the latest stories
- Tags
Campus News
Student Life
Opinions
Multimedia
- Tagline
Independent News Source Serving The Rutgers Community Since 1869.
- Tone of Voice
Informative, engaging, community-focused
- Differentiation
The Daily Targum is distinguished by its long-standing history and commitment to serving the Rutgers community, making it a trusted source of information for students and faculty.
- Brand Positioning
The brand identity of The Daily Targum is rooted in its historical significance and its role as a vital communication tool for the Rutgers community.
- Founded
1869-01-01