- Service Name
Divar
- Industry
E-commerce, classifieds, online marketplace, peer-to-peer selling
- Main Value Proposition
Divar provides a hassle-free platform for users to buy and sell goods without intermediaries.
- Description
Divar is the largest platform for buying and selling goods in Iran, offering a wide range of categories for users. It allows users to post ads for free and browse listings in their selected city.
- Key Features
Web application for easy access; No need for downloads or updates; User-friendly interface; Wide range of categories including real estate, vehicles, and services
- Use Cases
Divar is most valuable for individuals looking to buy or sell second-hand goods, real estate, vehicles, and services.
- Competitive advantages
Largest user base in Iran; Comprehensive categories for various needs; Free ad posting
- Strengths
Divar's main strengths include its extensive reach, user-friendly web application, and the ability to connect buyers and sellers directly.
- Positioning
Divar positions itself as the go-to platform for free classifieds and direct transactions in Iran.
- Audience
The target users include individuals looking to buy or sell items, real estate agents, and service providers.
- CTA
Post an ad
- Tags
buy and sell
classifieds
free ads
marketplace
- Tagline
Divar, the platform for buying and selling directly!
- Tone of Voice
Friendly, straightforward, accessible
- Differentiation
Divar stands out in the market by offering a web application that eliminates the need for downloads and updates, making it accessible to all users.
- Brand Positioning
Divar is identified as a reliable and accessible marketplace for all types of goods and services.
- Founded
2011-01-01