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Do617: Summary

Do617 is a platform that provides information on events and activities happening in Boston, MA. It helps users discover what to do today, including concerts, nightlife, and local happenings.

Service Name

Do617

Industry

Entertainment, Events, Local Activities, Nightlife

Main Value Proposition

Do617 offers a one-stop solution for discovering and participating in the vibrant events and nightlife of Boston.

Description

Do617 is a platform that provides information on events and activities happening in Boston, MA. It helps users discover what to do today, including concerts, nightlife, and local happenings.

Key Features

Comprehensive event listings for concerts, nightlife, and local activities; User-friendly interface for easy navigation and event discovery; Personalized recommendations based on user preferences; Newsletter subscription for updates on upcoming events and giveaways

Use Cases

Users can utilize Do617 to find things to do on a night out, plan weekend activities, or discover new local events and experiences.

Competitive advantages

Local expertise with a focus on Boston's unique events and venues; Engagement through giveaways and exclusive offers for users; A comprehensive calendar that includes a variety of event types, from concerts to community activities

Strengths

Do617's strengths lie in its extensive event coverage, user-friendly design, and strong community engagement through newsletters and social media.

Positioning

Do617 positions itself as the go-to resource for anyone looking to engage with Boston's vibrant event scene, emphasizing local culture and community.

Audience

The target audience includes young adults, event-goers, and locals looking for entertainment options in Boston, as well as tourists seeking to explore the city's nightlife.

CTA

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Tags
  • Boston Events

  • Nightlife

  • Concerts

  • Local Activities

Tagline

What to do in Boston Today

Tone of Voice

Informative, engaging, community-focused

Differentiation

Do617 uniquely positions itself as a local guide specifically tailored for Boston, providing curated content and personalized recommendations that cater to the city's diverse cultural scene.

Brand Positioning

The brand identity of Do617 is centered around being a trusted local guide that connects users with the best events and activities in Boston.

Founded

2013-01-01

Founders
  • Michael O'Connor Marotta