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Empower: Summary

Empower is a ridesharing platform that allows drivers to set their own rates and keep 100% of the fare. It offers riders more affordable rides from trusted drivers, enhancing safety and choice.

Service Name

Empower

Industry

Transportation, Ridesharing, Mobility, Alternative Rideshare

Main Value Proposition

Empower decentralizes rideshare, allowing drivers to earn more and riders to pay less while feeling safer.

Description

Empower is a ridesharing platform that allows drivers to set their own rates and keep 100% of the fare. It offers riders more affordable rides from trusted drivers, enhancing safety and choice.

Key Features

Drivers set their own rates and keep 100% of the fare; Riders can request favorite or same gender drivers; Zero commission taken from drivers; Dedicated local customer support for drivers

Use Cases

Empower is most valuable for drivers looking to maximize their earnings and for riders who prioritize safety and affordability in their transportation choices.

Competitive advantages

Drivers keep 100% of their earnings with no commission; Riders pay 20% less on average compared to Uber or Lyft; Ability for riders to select drivers based on safety preferences

Strengths

Empower treats drivers as customers, providing them with tools to manage their business and ensuring they have a voice in the rideshare process.

Positioning

Empower positions itself as a revolutionary alternative to traditional rideshare services, focusing on driver autonomy and rider safety.

Audience

The target users include rideshare drivers seeking better earnings and control, and riders looking for affordable and safe transportation options.

CTA

Get $10+ in free rides when you sign up!

Tags
  • rideshare

  • driver empowerment

  • affordable rides

  • safety

Tagline

Transforming Rideshare

Tone of Voice

Empowering, supportive, innovative

Differentiation

Empower uniquely positions itself by giving drivers complete control over their earnings and allowing riders to choose drivers based on personal preferences, which is not commonly offered by competitors.

Brand Positioning

Empower's brand identity emphasizes empowerment, community, and a customer-first approach for both drivers and riders.

Founded

2018-12-01

Founders
  • Joshua Sear