- Service Name
eCredable Lift
- Industry
Financial Services, Credit Reporting, Credit Building, Alternative Credit Scoring
- Main Value Proposition
eCredable Lift helps users build their credit scores quickly by reporting regular bill payments, enabling access to better financial products.
- Description
eCredable Lift is a service that allows consumers to report their rent, cell phone, and utility bill payments to credit bureaus, helping to improve their credit scores. By including up to 24 months of payment history, users can qualify for better credit cards and loans, ultimately saving money on interest rates.
- Key Features
Reports up to 24 months of payment history per account; Automatically finds and reports rent and utility payments; Continues to report payments every month; Access to VantageScore 3.0 and credit card/loan offers
- Use Cases
eCredable Lift is most valuable for individuals looking to improve their credit scores quickly, renters who want to leverage their payment history, and small business owners seeking to build business credit.
- Competitive advantages
Ability to report payments from over 3500 providers; Fast reporting that can lead to quick improvements in credit scores; Partnership with TransUnion for reliable credit reporting
- Strengths
eCredable Lift's main strengths include its ability to enhance credit scores through the inclusion of everyday bill payments, its user-friendly process for linking accounts, and its strong partnerships with major credit bureaus.
- Positioning
eCredable positions itself as an innovative solution for credit building by focusing on non-traditional payment reporting, appealing to those who may not have a robust credit history.
- Audience
The target users include consumers looking to improve their personal credit scores, small business owners needing to establish business credit, and individuals with limited credit history.
- CTA
Get Started
- Tags
Credit Building
Payment Reporting
Credit Score Improvement
Financial Empowerment
- Tagline
Get credit for your rent, cell phone, and utility bills - with eCredable Lift.
- Tone of Voice
Informative, supportive, encouraging
- Differentiation
eCredable Lift uniquely allows users to include non-traditional payment histories, such as rent and utility bills, in their credit reports, which is not commonly offered by other credit reporting services.
- Brand Positioning
eCredable is identified as a consumer-friendly brand that empowers users to take control of their credit scores through the reporting of everyday expenses.
- Founded
2009-06-15
- Founders
Cutch Moore
Robert Williams
Terron Lindholme