- Service Name
EIDR (Entertainment Identifier Registry)
- Industry
Media and Entertainment, Content Identification, Digital Supply Chain, Standardization
- Main Value Proposition
EIDR offers a standardized, universal identifier that simplifies the management and distribution of media assets, leading to cost savings and improved efficiency.
- Description
EIDR is a public registry that provides a unique identifier for audiovisual content across the global entertainment industry. It aims to standardize the identification system for various forms of entertainment content, enhancing tracking and management.
- Key Features
Universal unique identifier for all media assets; Cost-effective compared to other identifiers; Automation of delivery between content creators and distributors; Access to extensive documentation and support
- Use Cases
EIDR is most valuable for organizations involved in the creation, production, post-production, or distribution of audiovisual content, including films, television shows, podcasts, and radio shows.
- Competitive advantages
Lower costs compared to other identification systems; Widely accepted and recognized in the industry; Facilitates automation and integration with existing business systems
- Strengths
EIDR's strengths lie in its inclusivity, cost-effectiveness, and the ability to streamline processes across various media and entertainment sectors.
- Positioning
EIDR positions itself as the essential tool for the media and entertainment industry, providing a universal solution for content identification and management.
- Audience
The target users include media and entertainment professionals, content creators, distributors, and organizations involved in the digital supply chain.
- CTA
Join Now
- Tags
Content Distribution
Media Assets
Identifier
Digital Supply Chain
- Tagline
Supercharge Content Distribution with EIDR
- Tone of Voice
Professional, Inclusive, Supportive
- Differentiation
EIDR is unique in its ability to provide a single identifier that is universally accepted across the entire digital supply chain, making it the gold standard in the industry.
- Brand Positioning
EIDR is positioned as a not-for-profit, open standard organization that serves the needs of the media and entertainment industry by providing a reliable and efficient identification system.
- Founded
2010-01-01
- Founders
Jim Helman
Kip Welch