- Service Name
eLong
- Industry
Travel, online travel services, hotel booking, flight booking
- Main Value Proposition
eLong simplifies the travel booking process for users, making it easy to find and reserve accommodations and flights.
- Description
eLong is a Chinese online travel service that allows customers to book hotels and air tickets. It provides a convenient platform for travelers to manage their travel arrangements.
- Key Features
Hotel booking; Air ticket booking; User-friendly interface; 24/7 customer support
- Use Cases
eLong is most valuable for travelers looking to book hotels and flights in China, as well as for those seeking a reliable travel service.
- Competitive advantages
Localized service for Chinese customers; Comprehensive travel options; Strong customer support
- Strengths
eLong's strengths lie in its specialization in the Chinese travel market and its user-friendly booking platform.
- Positioning
eLong positions itself as a leading online travel service in China, catering specifically to the needs of Chinese travelers.
- Audience
The target users include Chinese travelers, expatriates in China, and international tourists looking for travel services in China.
- CTA
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- Tags
Travel
Booking
Hotels
Flights
- Tagline
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- Tone of Voice
Professional, supportive, user-friendly
- Differentiation
eLong focuses specifically on the Chinese market, offering tailored services and support for local travelers.
- Brand Positioning
eLong's brand identity is centered around convenience, reliability, and a deep understanding of the Chinese travel market.
- Founded
1999-05-01
- Founders
Justin Tang