- Service Name
eShakti Customized Clothing
- Industry
Fashion, E-commerce, Women's Clothing, Custom Clothing
- Main Value Proposition
eShakti provides personalized clothing solutions that cater to individual body types and style preferences, ensuring customers feel confident and comfortable in their outfits.
- Description
eShakti offers custom clothing tailored to individual sizes, styles, and preferences, ensuring a perfect fit for every customer. The service specializes in women's fashion, providing a wide range of dresses, tops, and skirts in sizes 0-36W.
- Key Features
Customization to individual size and style; Wide range of clothing options including dresses, tops, and skirts; Fit Guarantee Program with free remakes and refunds; Referral program offering benefits for new customer registrations
- Use Cases
eShakti is most valuable for customers looking for tailored clothing for special occasions, everyday wear, and those who struggle to find well-fitting clothes in standard sizes.
- Competitive advantages
Comprehensive size range from 0 to 36W, accommodating a diverse customer base; Free customization on the first three orders, enhancing customer satisfaction; A strong focus on customer feedback and continuous improvement based on reviews
- Strengths
eShakti's strengths lie in its commitment to customer satisfaction through customization, a wide variety of styles and fabrics, and a robust return policy that builds trust with customers.
- Positioning
eShakti positions itself as a leader in custom women's fashion, emphasizing personalization and fit as key differentiators in a crowded market.
- Audience
The target audience includes women of all sizes, particularly those seeking custom-fit clothing, plus-size individuals, and fashion-conscious consumers looking for unique styles.
- CTA
Shop Now
- Tags
Custom Clothing
Women's Fashion
Plus Size
Personalized Style
- Tagline
For fashion that starts with YOU
- Tone of Voice
Empowering, Friendly, Supportive
- Differentiation
eShakti stands out in the market by offering a unique customization experience that allows customers to modify designs according to their specific measurements and style choices, which is not commonly available in mainstream fashion retail.
- Brand Positioning
The brand identity of eShakti is centered around empowerment and individuality, promoting the idea that fashion should be inclusive and tailored to each person's unique body and style.
- Founded
2001-01-01
- Founders
B.G. Krishnan