- Service Name
Ethical Trading Initiative (ETI)
- Industry
Non-profit, ethical trade, human rights, supply chain management
- Main Value Proposition
ETI offers practical solutions and training to help businesses uphold human rights and ethical practices in their supply chains.
- Description
The Ethical Trading Initiative (ETI) is a non-profit organization that promotes ethical trade practices and human rights in the workplace. It collaborates with trade unions, NGOs, and businesses to implement solutions that protect workers' rights globally.
- Key Features
Human Rights Due Diligence (HRDD) expertise; Comprehensive training programs on human rights; Membership network of leading businesses and organizations; Resources and insights on ethical trade practices
- Use Cases
ETI is most valuable for businesses seeking to improve their ethical practices, organizations aiming to understand and implement HRDD, and stakeholders interested in promoting labor rights.
- Competitive advantages
Strong alliance of diverse stakeholders including trade unions and NGOs; Proven track record in implementing HRDD effectively; Access to a wealth of resources and training tailored for businesses
- Strengths
ETI's main strengths lie in its collaborative approach, extensive training offerings, and its commitment to promoting human rights across global supply chains.
- Positioning
ETI positions itself as a leader in ethical trade, providing essential resources and training to help businesses navigate the complexities of human rights in their operations.
- Audience
The target users include businesses committed to ethical trade, NGOs focused on labor rights, and trade unions advocating for workers' rights.
- CTA
Join ETI
- Tags
ethical trade
human rights
supply chain
training
- Tagline
For human rights, for better business.
- Tone of Voice
Collaborative, authoritative, supportive
- Differentiation
ETI uniquely combines the expertise of trade unions, NGOs, and businesses to create a collaborative approach to ethical trade, focusing on real-world solutions and accountability.
- Brand Positioning
ETI's brand identity is centered around promoting ethical practices and human rights, establishing itself as a trusted partner for businesses and organizations in the ethical trade space.
- Founded
1998-01-01