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Expertise Finder: Summary

Expertise Finder is a search engine designed to connect journalists with experts from universities and colleges. It helps institutions increase their visibility and engagement with media outlets.

Service Name

Expertise Finder

Industry

Education, Media, Expert Systems, Online Directory

Main Value Proposition

Expertise Finder connects journalists with academic experts, enhancing media engagement and visibility for institutions.

Description

Expertise Finder is a search engine designed to connect journalists with experts from universities and colleges. It helps institutions increase their visibility and engagement with media outlets.

Key Features

Earned Media opportunities through relevant inquiries; Timely access to experts for breaking news; Brand building through increased media citations; Customizable faculty experts directory software

Use Cases

Ideal for journalists seeking expert commentary, universities looking to enhance their media presence, and institutions wanting to build their brand through expert visibility.

Competitive advantages

Direct access to a large pool of university experts; Proven track record of increasing faculty media engagement; Custom software solutions for creating expert directories

Strengths

The service is trusted by numerous journalists and has a strong history of facilitating media connections for academic professionals.

Positioning

Expertise Finder positions itself as the go-to platform for journalists needing reliable academic sources for their stories.

Audience

Target users include journalists, university public relations professionals, and academic experts seeking media opportunities.

CTA

Request a demo

Tags
  • Expert Directory

  • Media Engagement

  • Academic Experts

  • Journalism

Tagline

Search Engine to Find Experts from Universities

Tone of Voice

Professional, supportive, informative

Differentiation

Expertise Finder uniquely positions itself as a dedicated search engine specifically for journalists seeking academic expertise, unlike general directories.

Brand Positioning

The brand emphasizes its role in bridging the gap between academia and media, showcasing its commitment to enhancing expert visibility.

Founded

2011-01-01

Founders
  • Ebrahim Ashrafizadeh

  • Stavros Rougas