- Service Name
Eyerim
- Industry
Retail, Eyewear, Online Shopping, Fashion
- Main Value Proposition
Eyerim provides a convenient and risk-free online shopping experience for eyewear, allowing customers to try on glasses virtually and return them easily if they are not satisfied.
- Description
Eyerim is an online retailer specializing in designer sunglasses, contact lenses, and prescription glasses from over 80 brands. They offer a risk-free shopping experience with free returns and virtual try-on options.
- Key Features
Free shipping on orders over €89; 30-day free return policy; Free eye measurement service; Authorized retailer for multiple brands
- Use Cases
Finding the perfect pair of prescription glasses; Shopping for stylish sunglasses; Purchasing contact lenses online; Utilizing virtual try-on to select eyewear
- Competitive advantages
Risk-free shopping with a 30-day return policy; Free eye measurement service in-store; Wide selection of over 80 designer brands
- Strengths
Eyerim's strengths include its extensive product range, user-friendly online shopping experience, and strong customer service with free returns and eye measurement services.
- Positioning
Eyerim positions itself as a leading online eyewear retailer in Europe, focusing on quality, style, and customer satisfaction.
- Audience
The target audience includes fashion-conscious individuals looking for designer eyewear, people needing prescription glasses, and those interested in contact lenses.
- CTA
Shop Now
- Tags
eyewear
sunglasses
contact lenses
prescription glasses
- Tagline
Virtual Try-On
- Tone of Voice
Friendly, professional, informative
- Differentiation
Eyerim stands out in the market by offering a unique virtual try-on feature, allowing customers to see how glasses will look on them before purchasing, combined with a wide selection of designer brands.
- Brand Positioning
Eyerim's brand identity is centered around being a trusted and stylish choice for eyewear, emphasizing convenience and a premium shopping experience.
- Founded
2015-01-01
- Founders
Andrea Zahurancova