- Service Name
FIXD
- Industry
Automotive, technology, diagnostics, consumer electronics
- Main Value Proposition
FIXD empowers car owners to diagnose and fix their vehicles themselves, saving time and money while avoiding unnecessary trips to the mechanic.
- Description
FIXD is a Bluetooth OBD2 scanner that allows users to diagnose and understand their car's check engine light issues quickly and easily. It translates complex car problems into plain English, making it accessible for users without prior automotive knowledge.
- Key Features
Decode over 7000 check engine lights in seconds; Translate car problems into plain English; Instantly clear codes and keep a record of past scans; Maintenance alerts to prevent costly repairs
- Use Cases
FIXD is most valuable for everyday car owners who want to monitor their vehicle's health, diagnose check engine light issues, and save on repair costs by understanding their car's problems.
- Competitive advantages
Fast and accurate diagnostics of over 7000 codes; User-friendly interface that translates technical jargon into simple language; Cost-saving features that help users avoid overpaying for repairs
- Strengths
The service is highly rated for its ease of use, quick diagnostics, and the ability to provide detailed information that empowers users to make informed decisions about their vehicle maintenance.
- Positioning
FIXD positions itself as a convenient and essential tool for car maintenance, appealing to those who prefer to manage their vehicle's health proactively.
- Audience
The target users include everyday car owners, DIY car enthusiasts, and individuals looking to save money on car repairs.
- CTA
SHOP FIXD
- Tags
OBD2 scanner
car diagnostics
check engine light
vehicle maintenance
- Tagline
FIXD IS THE #1 CAR SCANNER IN AMERICA
- Tone of Voice
Informative, approachable, reassuring
- Differentiation
FIXD stands out in the market by providing a user-friendly app that connects to a Bluetooth OBD2 scanner, allowing real-time monitoring and easy troubleshooting of vehicle issues without needing extensive automotive knowledge.
- Brand Positioning
FIXD identifies itself as a reliable and innovative solution for car diagnostics, focusing on user empowerment and cost savings.
- Founded
2014-03-01
- Founders
Frederick Grimm
John Gattuso
Julian Knight