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Flipp: Summary

Flipp is a free app that helps users save money by providing access to weekly digital flyers and coupons from local retailers. It allows users to organize their shopping lists and find the best deals on groceries and other items.

Service Name

Flipp

Industry

Retail, shopping, digital coupons, grocery savings

Main Value Proposition

Flipp offers a convenient platform for users to save money on groceries and other purchases by accessing digital flyers and coupons in one place.

Description

Flipp is a free app that helps users save money by providing access to weekly digital flyers and coupons from local retailers. It allows users to organize their shopping lists and find the best deals on groceries and other items.

Key Features

Browse weekly digital flyers from over 2,000 stores; Add coupons directly to loyalty cards; Create and manage a digital shopping list; Search for items, brands, and stores quickly

Use Cases

Flipp is most valuable for users looking to save money on groceries, those who want to stay organized while shopping, and individuals who frequently use loyalty programs.

Competitive advantages

Access to a wide range of retailers and their weekly deals; Ability to add and manage loyalty cards digitally; User-friendly mobile app for on-the-go savings

Strengths

Flipp's strengths include its extensive network of retailers, the convenience of digital coupon clipping, and the ability to keep shopping lists organized and accessible.

Positioning

Flipp positions itself as a comprehensive savings tool that simplifies the shopping experience by integrating flyers, coupons, and shopping lists.

Audience

The target users include budget-conscious shoppers, families looking to save on groceries, and individuals who prefer digital solutions for managing their shopping.

CTA

Start Saving

Tags
  • savings

  • coupons

  • shopping list

  • digital flyers

Tagline

Shop smarter with Flipp and save 20% weekly on groceries.

Tone of Voice

Informative, friendly, encouraging

Differentiation

Flipp uniquely combines digital flyers, coupon management, and shopping list organization in a single app, making it easier for users to save money while shopping.

Brand Positioning

Flipp's brand identity is centered around smart shopping and savings, appealing to consumers who prioritize budget management and convenience.

Founded

2006-01-01

Founders
  • David Au-Yeung

  • David Meyers

  • Matthew Cheung