- Service Name
Floom
- Industry
E-commerce, Flowers & Gifts, Floral Delivery, Online Marketplace
- Main Value Proposition
Floom provides a platform for customers to send stunning, unique floral arrangements crafted by local florists, ensuring quality and satisfaction.
- Description
Floom is a marketplace that connects customers with local florists to provide unique, high-quality floral arrangements. It offers same-day and next-day delivery options across the U.K.
- Key Features
What you see is what you get guarantee; Same-day & next-day delivery; Over 4000 lovingly-made, seasonal bouquets to choose from; Hand-delivered with care and attention
- Use Cases
Floom is most valuable for sending flowers for special occasions such as Valentine's Day, birthdays, anniversaries, and other celebrations.
- Competitive advantages
Same-day delivery available across the U.K.; Unique, handcrafted bouquets tailored to customer preferences; Support for local florists, promoting community and sustainability
- Strengths
Floom's main strengths include its commitment to quality, the uniqueness of its floral arrangements, and its strong support for local florists.
- Positioning
Floom positions itself as a premium flower delivery service that emphasizes quality, uniqueness, and local craftsmanship.
- Audience
The target users include individuals looking to send gifts for special occasions, flower enthusiasts, and those seeking unique floral arrangements for events.
- CTA
Shop now
- Tags
flower delivery
local florists
unique bouquets
same-day delivery
- Tagline
Unique flowers & gifts by local florists across the U.K.
- Tone of Voice
Friendly, passionate, supportive
- Differentiation
Floom stands out by offering a marketplace that exclusively features local florists, allowing for unique, handcrafted arrangements that reflect the creativity of individual artisans.
- Brand Positioning
Floom's brand identity is centered around being a tech-enabled marketplace that connects customers with talented local florists, promoting creativity and community.
- Founded
2015-01-01
- Founders
Lana Elie