- Service Name
Floorplanner
- Industry
Software, Design Tools, Space Planning, Interior Design
- Main Value Proposition
Floorplanner provides an easy, accessible, and free way for anyone to plan and visualize their spaces effectively.
- Description
Floorplanner is an online platform that allows users to create 2D and 3D floor plans easily and for free. It is designed to make space planning accessible to everyone, regardless of their professional background.
- Key Features
User-friendly editor for creating accurate floor plans; Access to over 260,000 3D models for diverse design options; Real-time 3D visualization to see design choices instantly; Free basic account with optional upgrades for additional features
- Use Cases
Floorplanner is most valuable for personal space planning, retail space design, real estate presentations, and interior design projects.
- Competitive advantages
No software installation required; fully online platform; Extensive library of 3D models available at no extra cost; Long-standing reputation and trust since 2007 with millions of users
- Strengths
Floorplanner's strengths include its ease of use, extensive model library, and the ability to create high-quality visuals without prior 3D design experience.
- Positioning
Floorplanner positions itself as a leading tool for space planning that is both user-friendly and accessible to everyone.
- Audience
The target users include homeowners, real estate agents, interior designers, and educators in schools.
- CTA
Create a FREE account!
- Tags
floor plans
3D visualization
interior design
space planning
- Tagline
Make the most of your space!
- Tone of Voice
Friendly, approachable, supportive
- Differentiation
Floorplanner stands out by offering a free basic account that allows users to create and save projects indefinitely, making it accessible to a wide audience, including schools.
- Brand Positioning
Floorplanner's brand identity emphasizes accessibility, affordability, and user empowerment in space design.
- Founded
2007-01-01
- Founders
Gert-Jan van der Wel
Gert-Jan Van der Wel
Jeroen Bekkers
Machteld Wijnands
Tim Knip