Strengths
fwd: has a robust network that facilitates strong political and social advocacy for the event industry.
The organization demonstrates a clear commitment to sustainability, appealing to environmentally conscious stakeholders.
Diverse membership models allow for broad participation, catering to various stakeholders in the event industry.
Access to current industry news and insights positions fwd: as a valuable resource for event professionals.
The brand is perceived as progressive and influential, enhancing its credibility and attractiveness to potential members.
fwd: uniquely focuses on political representation, setting it apart from typical consulting firms in the event industry.
The organization actively promotes projects that integrate economic, ecological, and social aspects, reinforcing its sustainability ethos.
fwd: provides a platform for collaboration, ensuring that the voices of event professionals are heard at the highest political levels.