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Frequency: Summary

Frequency is an audio advertising engine that simplifies and automates the ad operations process for podcast networks, publishers, and advertisers. It enhances workflow efficiency and enables dynamic ad delivery, ultimately driving better results for users.

Service Name

Frequency

Industry

Advertising, Audio Advertising, Podcast Advertising, Digital Marketing

Main Value Proposition

Frequency offers a comprehensive solution to manage audio ad operations efficiently, allowing users to save time, reduce errors, and increase revenue.

Description

Frequency is an audio advertising engine that simplifies and automates the ad operations process for podcast networks, publishers, and advertisers. It enhances workflow efficiency and enables dynamic ad delivery, ultimately driving better results for users.

Key Features

Automated ad operations process; Dynamic ad delivery capabilities; Streamlined campaign management; Enhanced collaboration tools

Use Cases

Frequency is most valuable for podcast networks looking to streamline ad operations, publishers aiming to enhance campaign management, and advertisers seeking to personalize and optimize their ad delivery.

Competitive advantages

3x more efficient vetting process; Faster response times, reducing timelines by up to 48 hours; Ability to personalize messaging and improve engagement

Strengths

Frequency's main strengths include its innovative infrastructure that automates complex workflows, its ability to scale ad operations, and its proven track record of improving efficiency for audio publishers.

Positioning

Frequency positions itself as a leader in audio ad management, focusing on automation and efficiency to transform the traditional ad ops landscape.

Audience

The target users include podcast networks, audio publishers, and advertisers who are looking to improve their ad operations and increase revenue.

CTA

Schedule a Demo

Tags
  • Audio Advertising

  • Ad Operations

  • Podcast Management

  • Dynamic Ads

Tagline

Better workflows. Smarter delivery.

Tone of Voice

Innovative, supportive, efficient

Differentiation

Frequency stands out in the market by providing world-first dynamic creative opportunities and a fully automated ad ops process that significantly reduces manual tasks and errors.

Brand Positioning

Frequency identifies itself as an essential partner for audio publishers, emphasizing innovation, efficiency, and revenue growth.

Founded

2017-01-03

Founders
  • Pete Jimison