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Frugl: Summary

Frugl is a SaaS platform that provides users with access to the best local deals, events, and offers across the UK. It aims to help users save money on various activities and purchases by aggregating discounts and promotions.

Service Name

Frugl

Industry

E-commerce, Deals Aggregation, Local Offers, Discount Services

Main Value Proposition

Frugl offers users the opportunity to discover significant savings on local deals and events, enhancing their lifestyle without breaking the bank.

Description

Frugl is a SaaS platform that provides users with access to the best local deals, events, and offers across the UK. It aims to help users save money on various activities and purchases by aggregating discounts and promotions.

Key Features

Daily updates on local deals; Discounts of 50% or more; Access to a variety of events and activities; User-friendly platform for easy navigation

Use Cases

Frugl is most valuable for users looking to save money on dining, entertainment, travel, and shopping activities in their local area.

Competitive advantages

Extensive range of deals from various providers; User-friendly interface that simplifies deal discovery; Regular updates ensuring users receive the latest offers

Strengths

Frugl's main strengths lie in its ability to provide substantial discounts, a wide variety of offers, and a user-centric approach that enhances the shopping experience.

Positioning

Frugl positions itself as a go-to platform for discovering the best local deals and events, appealing to users who prioritize savings and convenience.

Audience

The target users include budget-conscious individuals, families looking for affordable activities, and young professionals seeking local events and deals.

CTA

Get the latest deals daily to your inbox

Tags
  • local deals

  • discounts

  • events

  • savings

Tagline

Great Local Deals, Events, Sample Sales & Offers

Tone of Voice

Friendly, informative, engaging

Differentiation

Frugl uniquely aggregates offers from multiple sources, including Groupon and Wowcher, providing a comprehensive view of available deals in one place.

Brand Positioning

Frugl's brand identity is centered around affordability and accessibility, aiming to empower users to enjoy their lives without financial strain.

Founded

2012-01-21

Founders
  • Suzanne Noble

  • Tikiri Hulugalle