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Gekko: Summary

Gekko is an online accounting system designed specifically for freelancers and small entrepreneurs. It offers tools for invoicing, expense tracking, time management, and more, all accessible through mobile and desktop applications.

Service Name

Gekko

Industry

Finance, Accounting, Online Accounting, Small Business Solutions

Main Value Proposition

Gekko provides a simple and free accounting solution tailored for small entrepreneurs, enabling them to manage their finances effortlessly.

Description

Gekko is an online accounting system designed specifically for freelancers and small entrepreneurs. It offers tools for invoicing, expense tracking, time management, and more, all accessible through mobile and desktop applications.

Key Features

Receipt management and scanning; Invoicing and payments; Hour registration and tracking; Real-time bank integration

Use Cases

Gekko is most valuable for freelancers needing to track expenses, send invoices, manage time, and log business trips efficiently.

Competitive advantages

User-friendly interface tailored for non-accountants; Comprehensive features available for free; Real-time integration with bank accounts and mobile apps

Strengths

Gekko's main strengths include its ease of use, comprehensive feature set for small businesses, and the ability to manage finances from anywhere using mobile applications.

Positioning

Gekko positions itself as an accessible and straightforward accounting tool for small entrepreneurs, emphasizing simplicity and user-friendliness.

Audience

The target users include freelancers, small business owners, and entrepreneurs who require straightforward accounting solutions without the complexity of traditional accounting software.

CTA

Start your free account

Tags
  • online accounting

  • invoicing

  • expense tracking

  • time management

Tagline

We don’t like doing our accounting either. That’s why we made it simple.

Tone of Voice

Friendly, approachable, simple

Differentiation

Gekko stands out by offering a completely free basic account with all essential accounting functions, specifically designed for users who may not have a background in accounting.

Brand Positioning

Gekko's brand identity is centered around being a friendly and approachable financial tool that empowers freelancers and small business owners to manage their finances easily.

Founded

2013-03-01

Founders
  • Chema Valle

  • Joris Docter

  • Tijs Teulings

  • Vlad Lep