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Givin: Summary

Givin is an online platform that promotes sustainable shopping by offering new and second-hand fashion items while supporting various NGOs. Users can purchase clothing and accessories from popular brands and celebrities, contributing to charitable causes.

Service Name

Givin

Industry

E-commerce, Fashion, Charity, Sustainable Shopping

Main Value Proposition

Givin allows users to shop sustainably while contributing to charitable causes, making every purchase a step towards kindness.

Description

Givin is an online platform that promotes sustainable shopping by offering new and second-hand fashion items while supporting various NGOs. Users can purchase clothing and accessories from popular brands and celebrities, contributing to charitable causes.

Key Features

Up to 90% discounts on new and second-hand items; Support for NGOs with every purchase; Wide range of products from popular brands; User-friendly mobile app for easy shopping

Use Cases

Shopping for fashionable clothing while supporting a good cause; Purchasing gifts that contribute to charity; Finding affordable fashion options without compromising on quality

Competitive advantages

Significant discounts on high-quality fashion items; Direct support for various NGOs with each transaction; A diverse selection of products from well-known brands and celebrities

Strengths

Givin's strengths lie in its commitment to sustainability, the integration of charitable giving into shopping, and the appeal of popular brands and celebrity items.

Positioning

Givin positions itself as a leader in sustainable shopping, merging fashion with philanthropy to attract socially responsible consumers.

Audience

The target audience includes environmentally conscious consumers, fashion enthusiasts, and individuals looking to support charitable causes through their purchases.

CTA

Shop Now and Support

Tags
  • Sustainable Fashion

  • Charity Shopping

  • Second-Hand Goods

  • Discounted Fashion

Tagline

Sustainable Kindness Shopping

Tone of Voice

Friendly, supportive, encouraging

Differentiation

Givin uniquely combines fashion shopping with philanthropy, allowing customers to support NGOs through their purchases, which is not commonly found in traditional retail.

Brand Positioning

Givin's brand identity is centered around kindness, sustainability, and community support, appealing to consumers who value ethical shopping.

Founded

2017-04-01

Founders
  • Ali Aksakarya

  • Basak Suer