- Service Name
Gorilla Surplus
- Industry
Retail, Sporting Goods, Military Surplus, Outdoor Gear, Tactical Equipment
- Main Value Proposition
Gorilla Surplus provides high-quality military and outdoor gear at competitive prices, catering to both outdoor enthusiasts and fashion-forward individuals.
- Description
Gorilla Surplus is a sporting goods company specializing in military surplus, tactical law enforcement equipment, and airsoft gear. They offer a wide range of products including guns, rifles, knives, and outdoor gear.
- Key Features
Free shipping on orders over $225; Wide selection of military surplus and tactical gear; Competitive pricing with discounts on various products; Physical store location in East Vancouver for in-person shopping
- Use Cases
The service is most valuable for outdoor enthusiasts, military personnel, law enforcement officers, and individuals looking for tactical gear or military-inspired fashion.
- Competitive advantages
Established reputation with over 50 years in the business; Extensive product range covering various categories from airsoft to camping gear; Physical store presence in Vancouver, allowing for direct customer engagement
- Strengths
Gorilla Surplus's main strengths include a long-standing history in the industry, a diverse product offering, and a commitment to customer satisfaction through competitive pricing and free shipping.
- Positioning
Gorilla Surplus positions itself as a comprehensive supplier of military and outdoor gear, appealing to both practical users and fashion-conscious consumers.
- Audience
The target users include outdoor enthusiasts, military and law enforcement personnel, fashion-forward individuals interested in military styles, and families looking for camping gear.
- CTA
Discover Popular Picks, Explore Sales
- Tags
Military Surplus
Outdoor Gear
Tactical Equipment
Airsoft Gear
- Tagline
Gorilla Surplus is more than just a store!
- Tone of Voice
Informative, engaging, approachable
- Differentiation
Gorilla Surplus stands out in the market by offering a unique combination of military surplus items and trendy military-inspired streetwear, appealing to a diverse customer base.
- Brand Positioning
The brand identity of Gorilla Surplus is rooted in its extensive experience and expertise in military surplus, combined with a modern approach to outdoor and tactical fashion.
- Founded
2001-01-01