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Great Lakes Women's Business Council: Summary

The Great Lakes Women's Business Council is a nonprofit organization dedicated to supporting women and minority business owners. It provides access to capital, certification for women-owned businesses, and educational resources to help them thrive.

Service Name

Great Lakes Women's Business Council

Industry

Nonprofit, Business Support, Women’s Empowerment, Small Business Development

Main Value Proposition

Empowering women and minority business owners by providing essential resources, funding, and certification to enhance their business opportunities.

Description

The Great Lakes Women's Business Council is a nonprofit organization dedicated to supporting women and minority business owners. It provides access to capital, certification for women-owned businesses, and educational resources to help them thrive.

Key Features

Access to capital through CEED Lending; Certification for Women-Owned Business Enterprises (WBE); Corporate procurement opportunities; Educational support and training programs

Use Cases

Ideal for women entrepreneurs seeking certification, access to funding, and educational resources to grow their businesses.

Competitive advantages

Established network of over 300 corporate members providing procurement opportunities; Specialized programs tailored for women entrepreneurs; Proven track record of loan provision and job creation

Strengths

The organization has a strong impact with over 15,000 small businesses trained and $11 million in loans provided, showcasing its commitment to fostering business growth.

Positioning

The Great Lakes WBC positions itself as a leading nonprofit organization that champions the growth and success of women and minority-owned businesses.

Audience

Women business owners, minority entrepreneurs, corporate partners, and small business advocates.

Brand Positioning

The brand is identified as a supportive and empowering entity for women entrepreneurs, focusing on growth, education, and community engagement.

CTA

Register Now, Learn More

Differentiation

The Great Lakes WBC uniquely combines access to capital, certification, and a strong network of corporate partners to support women-owned businesses in Indiana and Michigan.

Tagline

Champion for women and minority businesses.

Tags
  • Women-Owned Business

  • Certification

  • Business Development

  • Access to Capital

Tone of Voice

Empowering, supportive, professional

Founded

1984-01-01

Founders
  • Michelle Richards