- Service Name
Green Queen
- Industry
Media, Sustainability, Alternative Protein, Food Innovation
- Main Value Proposition
Green Queen provides authentic and groundbreaking content that shifts consumer behavior towards sustainable practices and alternative proteins.
- Description
Green Queen is an award-winning sustainability and impact media platform that focuses on social and environmental change in Asia. It serves as the leading news source for alternative protein innovations and sustainable practices.
- Key Features
In-depth reporting on sustainability and alternative proteins; Coverage of breaking news and product launches; Exclusive interviews with industry leaders; Research and insights on consumer trends
- Use Cases
Green Queen is most valuable for consumers seeking information on sustainable living, businesses looking for insights into the alternative protein market, and investors interested in food tech innovations.
- Competitive advantages
Award-winning editorial content that reaches millions globally; Strong focus on the Asian market and its unique sustainability challenges; Comprehensive coverage of both food innovation and climate issues
- Strengths
Green Queen's main strengths lie in its authoritative voice in sustainability, extensive network of industry contacts, and commitment to educating and inspiring its audience.
- Positioning
Green Queen positions itself as a leading voice in sustainability and alternative proteins, advocating for social and environmental change through impactful media.
- Audience
The target users include environmentally conscious consumers, industry professionals in food tech, and investors focused on sustainable practices.
- CTA
Subscribe to Our Newsletters
- Tags
Sustainability
Alternative Protein
Food Innovation
Climate Change
- Tagline
We INFORM. We INSPIRE. We EMPOWER.
- Tone of Voice
Informative, Inspiring, Empowering
- Differentiation
Green Queen stands out in the market by being a dedicated platform for sustainability and alternative proteins, specifically tailored to the Asian market, with a strong focus on impactful journalism.
- Brand Positioning
Green Queen's brand identity is centered around empowerment and education, aiming to inspire action towards a more sustainable future.
- Founded
2011-10-01
- Founders
Sonalie Figueiras
Tracy Turo