- Service Name
MASMOVIL Group
- Industry
Telecommunications, category: Telecom Services, sub-category: Mobile and Broadband Services
- Main Value Proposition
To connect people using the most up-to-date technology available while ensuring the best customer experience.
- Description
MASMOVIL Group is a telecommunications operator providing landline, mobile, broadband, and TV services. It serves residential customers, businesses, and operators through various brands, ensuring connectivity and customer satisfaction.
- Key Features
Extensive mobile coverage (98.5%); Broadband access to 29 million homes; 5G coverage in 2200 towns; Multiple brands catering to diverse customer needs
- Use Cases
Ideal for residential customers seeking reliable internet and mobile services, businesses needing robust communication solutions, and operators looking for partnership opportunities.
- Competitive advantages
High customer satisfaction with 16 million customers; Strong market presence with extensive coverage; Recognition as the best telecom company to work for
- Strengths
The company boasts a large customer base, significant mobile and broadband coverage, and a commitment to sustainability and customer service.
- Positioning
MASMOVIL positions itself as a customer-centric telecom provider focused on connectivity and sustainability.
- Audience
Residential customers, businesses, telecom operators, and environmentally conscious consumers.
- CTA
Work with us
- Tags
Telecommunications
Sustainability
Customer Experience
5G Services
- Tagline
Keep Spain connected
- Tone of Voice
Professional, approachable, innovative
- Differentiation
MASMOVIL is the first European telecom operator to be B Corp certified, highlighting its commitment to social and environmental responsibility.
- Brand Positioning
The brand identity emphasizes innovation, customer satisfaction, and a commitment to social responsibility.
- Founded
2006-08-12
- Founders
Meinrad Spenger