- Service Name
Global Sustainable Tourism Council (GSTC)
- Industry
Travel and Tourism, Sustainability, Certification, Accreditation
- Main Value Proposition
GSTC provides a reliable framework for sustainable tourism practices, ensuring that businesses and destinations meet high sustainability standards.
- Description
The Global Sustainable Tourism Council (GSTC) establishes and manages global standards for sustainable travel and tourism. It acts as the international accreditation body for sustainable tourism certification.
- Key Features
Global standards for sustainable tourism; Accreditation for certification bodies; Training programs for sustainable tourism; Membership opportunities for various stakeholders
- Use Cases
GSTC is most valuable for hotels, tour operators, destinations, and businesses looking to achieve sustainability certifications and improve their environmental impact.
- Competitive advantages
Established credibility as the leading standard for sustainable tourism; Wide network of accredited certification bodies and members; Support for destinations in implementing sustainability criteria through training and assessments
- Strengths
GSTC's strengths lie in its global recognition, comprehensive criteria for various tourism sectors, and its commitment to fostering sustainable practices across the industry.
- Positioning
GSTC positions itself as the authoritative body for sustainable tourism standards, guiding the industry towards more responsible practices.
- Audience
The target users include hotel operators, tour operators, destination management organizations, and travelers who prioritize sustainability in their choices.
- Brand Positioning
GSTC's brand identity is centered around sustainability, credibility, and global collaboration in the tourism sector.
- CTA
Become a GSTC Member >
- Differentiation
GSTC is unique in its comprehensive approach to sustainable tourism, offering a globally recognized certification that is based on rigorous criteria and inclusive development processes.
- Tagline
The global sustainability standards in travel and tourism
- Tags
Sustainable Tourism
Certification
Accreditation
Global Standards
- Tone of Voice
Authoritative, informative, supportive
- Founded
2010-01-01
- Founders
Leilani Latimer
Ronald Sanabria