- Service Name
Haggar Clothing
- Industry
Apparel, Clothing, Men's Clothing, Dress Pants
- Main Value Proposition
Haggar offers high-quality, comfortable men's clothing that combines style and functionality, ensuring customers find the perfect fit for any occasion.
- Description
Haggar Clothing specializes in crafting comfortable and quality men's clothing, particularly focusing on dress pants and casual wear. Their extensive range includes khakis, suits, and big & tall options, catering to various styles and occasions.
- Key Features
Wide selection of fits (Classic, Straight, Slim, Big & Tall); Free shipping on orders over $75; 15% off for first-time purchases; Easy online pant finder tool
- Use Cases
Haggar's products are most valuable for casual outings, formal events, work settings, and everyday wear, providing versatile options for men.
- Competitive advantages
Established brand reputation with nearly a century of experience; Diverse product range catering to various body types and styles; Commitment to quality and comfort with innovative fabric technologies
- Strengths
Haggar's strengths lie in its extensive product variety, strong brand heritage, and focus on customer satisfaction through quality and comfort.
- Positioning
Haggar positions itself as a leader in men's dress and casual pants, emphasizing comfort, quality, and style for the modern man.
- Audience
The target audience includes men seeking stylish and comfortable clothing, particularly those in need of dress pants, casual wear, and big & tall options.
- CTA
Shop Now
- Tags
Men's Clothing
Dress Pants
Casual Wear
Big & Tall
- Tagline
America's #1 Dress Pant Style**
- Tone of Voice
Professional, approachable, reliable
- Differentiation
Haggar stands out in the market with its long-standing heritage since 1926, focusing on innovative fabric technologies like Cool 18® and E-CLO™, which enhance comfort and performance.
- Brand Positioning
Haggar's brand identity is rooted in tradition and quality, appealing to men who value both style and comfort in their clothing choices.
- Founded
1926-01-01
- Founders
Joseph Marion Haggar Sr.